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Zepto: India's Fastest Growing Consumer Business

July 20, 2024

We are excited to partner with Zepto for the third time, and thrilled to announce that this marks our first significant investment.

Why does 10-minute delivery work in India?

India is a retail anomaly with over 90% of trade being unorganized retail. Consumers often prefer shopping for groceries at their local stores, which are conveniently located just a few minutes' walk from home.

Why Zepto?

At first glance, Zepto may seem like just a 10-minute delivery company, but they offer so much more. We believe they are building the Walmart of India—providing the same local store convenience (10 minutes) but at affordable prices by aggregating the purchase of supplies across their 300+ dark stores. Unlike many other quick commerce companies, Zepto started with some of the toughest categories—fresh fruits and vegetables, dairy, meat, and more. Today, they run one of the largest fresh fruits and vegetables supply chains in the country. Aadit, Kaivalya, and the exceptional team at Zepto operates at the lowest level of detail. They maximize efficiency at every layer of the supply chain. The result: 75% of their dark stores are fully profitable even as they have scaled to $1.2B of sales in 33 months

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